AlphaLeads surfaces fresh business-formation filings across 11 states—6,000 to 10,000 per day. Clay enriches those leads with real-time company data, verified contact information, and firmographic details pulled from public records and web sources. Together, they let you move from raw filing data to actionable, contact-ready prospect lists in minutes, not days.
Each morning, AlphaLeads delivers the day's business formations. Clay automatically pulls in company size, industry classification, website, LinkedIn profile, and funding status for each entity. You get context before you pitch.
Clay's people-search capability surfaces verified email addresses and phone numbers for registered agents, founders, and officers tied to each filing. This cuts the manual research step that typically delays outreach by 24–48 hours.
With enriched data in hand, you can filter for companies in specific industries, funding stages, or geographies. Clay's firmographic append lets you prioritize high-intent segments—say, newly formed tech companies in California with prior funding activity.
Clay's workflow builder lets you set conditional logic: if a new filing matches your ICP (industry, state, entity type), automatically enrich it, add it to a list, and notify your sales team. No manual batching required.
Once enriched and filtered, send the final list to HubSpot, Salesforce, or your email platform with all contact and company fields pre-populated. Clay handles deduplication across your existing database so you don't re-pitch old prospects.
| Direction | Data Type | When It Syncs |
|---|---|---|
| AlphaLeads → Clay | Business formation filings (entity name, state, filing date, entity type, registered agent name) | Daily, typically 6–8 AM ET |
| Clay → Your CRM | Enriched company data (industry, company size, website, LinkedIn URL, funding status) | On workflow completion, typically same day |
| Clay → Your CRM | Contact information (founder/officer email, phone, title, LinkedIn profile) | On workflow completion, typically same day |
| Clay → Your CRM | Duplicate flags and deduplication markers | On workflow completion, before export |
| Clay → Your CRM / Email Platform | Filtered, segmented prospect lists ready for outreach | On schedule or manual trigger |
The AlphaLeads + Clay integration is available on AlphaLeads' Pro tier and above. The Pro plan includes API access and daily webhook delivery of filings, which Clay needs to ingest the feed in real time. Clay's pricing is separate and depends on the volume of records you enrich and the data modules you activate; most teams using this integration run Clay on a monthly plan starting around $500–$2,000 depending on scale and enrichment depth.
No. API access and webhook delivery are only available on Pro and above. If you're on Starter and want to integrate with Clay, you'll need to upgrade. Reach out to our sales team for a custom quote.
AlphaLeads doesn't charge a setup fee. Clay may charge a one-time onboarding fee if you use their professional services to build a custom workflow, but the integration itself is free once both accounts are active.
Clay's workflow will retry failed syncs for up to 24 hours. If AlphaLeads is down, filings will queue and sync once service is restored. We monitor uptime closely; our target is 99.5% availability. Check our status page for real-time updates.
Yes. Clay's workflow builder is fully customizable. You can choose which enrichment modules to run, set filters (e.g., "only tech companies in CA"), map specific fields, and define conditional logic. This level of control is one of Clay's core strengths.
Clay updates its data sources continuously, but typical freshness is 30–90 days depending on the data module. For newly formed companies, contact info may take a few days to surface as public records propagate. I'd recommend validating email addresses with a tool like Hunter or Clearbit before sending cold outreach.
Ready to turn daily filings into enriched, sales-ready leads? Sign up for AlphaLeads, then connect Clay to start enriching on day one.
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