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AlphaLeads + Instantly Integration

AlphaLeads surfaces fresh business-formation filings across 11 states—6,000 to 10,000 new leads daily. Instantly is a cold-email platform built to reach those prospects at scale. This integration pipes new AlphaLeads directly into Instantly campaigns, so you can contact newly formed businesses within hours of filing, before competitors do. No manual list uploads. No stale data. Just fresh leads flowing into warm outreach.

What this integration does

Auto-populate Instantly campaigns with daily new filings

Each morning, AlphaLeads identifies new business formations matching your criteria (state, entity type, filing date). Those records sync directly into an Instantly contact list you designate. You set the filters once; new leads arrive daily without intervention.

Reach prospects before they're on public databases

Business filings are public within hours of submission. AlphaLeads captures them from state records and pushes them to Instantly, often before leads appear on aggregator sites or get recycled across competitor platforms. That timing advantage matters for cold email—early contact rates are measurably higher.

Segment campaigns by filing type and state

You can create separate Instantly campaigns for different entity types (LLC, C-Corp, S-Corp) or states. AlphaLeads syncs lead attributes (formation date, state, entity type, principal name) so Instantly can apply rules-based routing and personalization at scale.

Track email performance against filing recency

Because AlphaLeads timestamps each filing, you can measure open rates, reply rates, and conversion by how fresh the lead was when contacted. This data helps you optimize send timing and messaging for newly formed businesses.

How to set it up

  1. Create an Instantly contact list. Log into Instantly, navigate to Contacts, and create a new list. Name it something like "AlphaLeads Daily Filings." This is where synced leads will land.
  2. Generate an API key in Instantly. In Instantly's settings (typically under Account or Integrations), create a new API key with write permissions to contacts. Copy this key—you'll need it in the next step.
  3. Connect AlphaLeads to Instantly. Log into your AlphaLeads account, go to Integrations, and select Instantly. Paste your Instantly API key and select the contact list you created in step 1.
  4. Configure your lead filters. In AlphaLeads, specify which states, entity types, and filing date ranges you want synced. For example: "All LLCs and C-Corps filed in the last 24 hours across CA, TX, NY, and FL." Save these settings.
  5. Test the sync. Trigger a manual sync (or wait for the next scheduled run, typically daily at 6 AM ET). Check your Instantly contact list to confirm leads arrived with complete data: name, company, state, filing date, entity type.
  6. Build your first campaign. In Instantly, create a new campaign targeting the synced list. Use AlphaLeads' data fields (filing date, entity type) in your email templates for personalization. Launch and monitor performance.

What gets synced

Direction Data type Sync frequency
Principal name, company name, state, entity type (LLC, C-Corp, S-Corp, etc.) Daily (morning, ET)
Filing date, registered agent name and address Daily (morning, ET)
Business address (if available in filing) Daily (morning, ET)
Email open/click/reply events, campaign assignment Real-time (Instantly → AlphaLeads for reporting)
Contact status (bounced, unsubscribed, engaged) Daily sync

Note: Phone numbers and email addresses are not directly available from state filings; Instantly users typically enrich these separately or use Instantly's built-in enrichment tools.

Pricing & availability

The Instantly integration is available on AlphaLeads' Growth and Enterprise tiers. Starter-tier users can export leads manually and upload them to Instantly, but don't get automated daily syncs. There is no additional fee for the integration itself—it's included in your AlphaLeads subscription.

FAQ

Does this work with Instantly's free plan?

Instantly's free tier has limited API access. The integration works best on Instantly's paid plans (Starter and above), which include full API permissions and higher contact limits. Check with Instantly support if you're unsure whether your plan supports API integrations.

Can I filter which leads sync to Instantly?

Yes. During setup, you define filters: state, entity type, filing date range, and principal name patterns. Only leads matching those criteria sync daily. You can adjust filters anytime—changes apply to the next sync run.

What happens if the sync fails or Instantly is down?

AlphaLeads retries failed syncs for up to 48 hours. If Instantly is temporarily unavailable, we queue the leads and push them once service is restored. Check your AlphaLeads integration dashboard for sync status and any error logs.

Can I use the same Instantly list for other campaigns?

Yes, but I'd recommend creating a dedicated list for AlphaLeads syncs. If you mix AlphaLeads leads with other sources in one list, it's harder to track performance by lead freshness. Instantly lets you create unlimited lists, so segmentation is straightforward.

Is there a setup fee or contract?

No setup fee. The integration is included in your AlphaLeads subscription. You only pay for AlphaLeads (monthly or annual) and Instantly separately. No additional charges for syncing.

Get started

Ready to reach newly formed businesses before your competitors? Connect AlphaLeads to Instantly and start syncing fresh leads today.

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